Saturday, April 12, 2014

What I took away from my new friends at Sig Samuels

It's not so much about the clothes themselves but more about the people who wear them. Its about making their lives just a little bit easier. Every customer that walked in the front door had a smile on their face. The folks behind that counter treated everyone like they ran that dry cleaner just for them. They told me it weird that we get so excited about dry cleaning, but hey we are glad we can help out the community. "99% of the people that walk through that door can make your day better if you let them." Sig Samuels has been run by 3 generations of the Collins family. What they have done is create an extended family with their employees and even create a larger family with their customers. That's something that I have never seen before in a company.

Enough blabbing...I probably have to make these ads. These are some more portraits. Unfortunately, I don't know how I am going to utilize them in my ads.







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